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Google Marketing Platform

The latest news, perspectives, and insights from Google Marketing Platform and Google Analytics products.


                    
                      Two people shake hands, in front of a connected TV screen. In the background, cogs symbolize the automation of the negotiation process.

Google Marketing Platform

More connected TV ad buying options in Display & Video 360

Introducing new CTV solutions in Display & Video 360 to give marketers the option to pick the inventory and measurement solutions that work best for them.

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