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Google Marketing Platform

The latest news, perspectives, and insights from Google Marketing Platform and Google Analytics products.

Two people shake hands, in front of a connected TV screen. In the background, cogs symbolize the automation of the negotiation process.

Google Marketing Platform

More connected TV ad buying options in Display & Video 360

Introducing new CTV solutions in Display & Video 360 to give marketers the option to pick the inventory and measurement solutions that work best for them.

Highlights from Google Marketing Platform

Control your ad frequency on connected TV

Start the year strong with Google Marketing Platform

Supporting a diverse set of publishers in Display & Video 360

Highlights from Google Analytics

Analytics

A nonprofit finds volunteers with the new Google Analytics

Analytics

Get privacy-safe customer insights with Google Analytics

Analytics

Prepare for the future with Google Analytics 4

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