Putting Mario on the Map


We know a true Mario fan when we see one. They hum the Super Mario Bros. background music on repeat, daydream about collecting gold coins and 1-UP mushrooms, and want nothing more than to traverse the Mushroom Kingdom with Luigi, Toad, and Yoshi to rescue Princess Peach from Bowser. To celebrate our favorite mustachioed plumber-turned-racer on his special day—MAR10 Day—we’ve collaborated with the team at Nintendo to let Mario accompany you on all of your driving adventures on Google Maps this week.

To get started, you’ll need to first update your app from Google Play or the App Store. Next,  simply click on the yellow “?” icon found on the bottom right of your Google Maps app on Android or iOS. You’ll then see a prompt to enable Mario Time!

Once enabled, you’ll see that the navigation arrow has morphed into—who else?—Mario. He’ll be a constant companion wherever you’re driving this week—to work, to school, or the spaghetti house. Just remember to practice safe driving on the road—we don’t encourage throwing bananas or red shells at other drivers in real life!

Ready to take a drive with Mario? He’ll start rolling out on Maps globally today, and will join you on your road trips for a week. Take a screenshot of your route and share it with @GoogleMaps on Twitter and Instagram with the hashtag #MarioMaps. But remember, make sure to avoid sharing personal details like your home or work address (seriously, think before you post). Let's-a go!